Chevron Joins News Publisher Wars in East Bay City

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The San Francisco Bay View, the Richmond Post, Pulse and La Voz are among the newspapers competing for the attention of Richmond readers. Photo courtesy of New America Media

By Sukey Lewis and Asha Dumonthier, New America Media

A good, old-fashioned muckraker’s war is going on in Richmond, in Contra Costa County, and Chevron’s “community-driven” news site, the Richmond Standard, is the latest fighter to step into the ring.

This sprawling city east of San Francisco is home to Chevron’s oil refinery, which has made it a battleground between the company’s business interests and environmental activists who are calling for checks on air quality and safety.

Now, 

as part of the company’s latest effort to rehabilitate its image in the city, Chevron is launching its own community news site.

Chevron spokesperson Melissa Ritchie said that Chevron wanted to start the site because, “We want to make sure there’s a way to have a conversation with Richmond.”

But many community members complain that Chevron is already communicating too much with Richmond – and that the communication goes only one way. 

Read the complete story at New America Media.

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